our story
est. fashion was established in 1995 to bring ageless designs and foreign craftsmanship of leading international brands to your doorstep. Each est. collection is carefully curated with the modern and empowered woman in mind. To this day, we aspire to the highest quality standards.
Our family-owned business has been built on a passion for style and integrity.
Our family-owned business has been built on a passion for style and integrity. Together, as mother and daughter, we share the need to offer you an exclusive and sophisticated wardrobe, without having to board a plane.
Over the course of three generations in the fashion industry, we’ve experienced many changes. But we always remain true to the est. heritage of simplicity, quality and beauty.
We hope we have created a space where you are free to explore your individuality. To question your style choices in a responsible way and to find your voice in the clothes you enjoy to wear. Essentially, to have fun with fashion.
Este & Leana
DNA
The est. woman
She is a modern, multifaceted woman who lives in the now, and is open and curious. She is unapologetically herself – expressive but natural. She knows no age; she is the sum of her experiences and impressions and goes through life consciously.